A couple of weeks ago we started to see the new packaging and social media hype, but now it's really happening. Walkers are asking us to 'choose or lose' some of our favourite flavours to test our loyalty.

'The "Choose or lose!" campaign promotes a choice between classic and new flavours, which shoppers can vote for either by buying a single pack in shops or taking part in an online poll.Three flavours familiar to Walkers customers in the UK and Ireland will go head-to-head with new flavours the brand is introducing from other countries. Salt & Vinegar is up for a vote against Lime & Black Pepper from Australia; Prawn Cocktail will vie with Paprika from Spain; and Smoky Bacon is pitted against Bacon & Cheddar from the US.'*
Make sure you head on over to the Walkers Choose or Lose website or buy your single packs to stop your favourite getting lost.

*http://www.campaignlive.co.uk/article/walkers-campaign-asks-customers-choose-lose-famous-flavours/1442973?bulletin=campaign_breakfast_briefing&utm_medium=EMAIL&utm_campaign=eNews%20Bulletin&utm_source=20170829&utm_content=Campaign%20Breakfast%20Briefing%20(16)::www_campaignlive_co_uk_ar_1&email_hash=